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Walmart’s Built-for-Better Program: Where Values and Value-Consciousness Align!

Walmart’s Built-for-Better Program: Where Values and Value-Consciousness Align!

by Jennifer Suri | Sep 18, 2023 | Sustainable Certification

A new sustainability initiative, Walmart’s Built For Better program helps customers live better as they shop for everyday low prices. Showcasing sustainable goods to eco-conscious customers makes price-conscious ones more likely to see them too. This initiative...
Qualify for Wayfair’s Shop Sustainably Program

Qualify for Wayfair’s Shop Sustainably Program

by Jennifer Suri | Aug 24, 2023 | Environment, Softly Advantage, Sustainable Certification

Contributing Author: Anushka Musinipally Wayfair’s Shop Sustainably program presents an opportunity to showcase sustainable home goods products to eco-conscious consumers, increasing the chances that they will be viewed by customers. This initiative significantly...
Amazon Climate Pledge Friendly Badge – Stand Out from the Competition

Amazon Climate Pledge Friendly Badge – Stand Out from the Competition

by Jennifer Suri | Aug 3, 2023 | Environment, Softly Advantage

Amazon’s Climate Pledge Friendly (CPF) program presents an opportunity to showcase sustainable products to conscious consumers, increasing the chances that they will be viewed by customers. If your product already holds one of the certifications included in the...
Find The Right Sustainability Certification Solution

Find The Right Sustainability Certification Solution

by Kathy Decker | Jul 11, 2023 | Environment, Sustainable Certification

Finding the right sustainability certification solution for your brand or business can be a challenge! Luckily, Softly is simplifying the process of finding the best one for your product or service. We break down the steps to getting the best sustainability...
7 Steps to Finding the Right Sustainability Certification for your Business

7 Steps to Finding the Right Sustainability Certification for your Business

by Kathy Decker | Jul 6, 2023 | Environment, Softly Advantage, Sustainable Certification

In today’s rapidly changing world, sustainability has emerged as a critical factor for businesses seeking to thrive and make a positive impact. To demonstrate their commitment to sustainable practices, many organizations are turning to certifications and...
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  • Avoiding the Risks of PFAS Free Claims
  • The ABCs of EPR Packaging Laws
  • Red, White and RISK: How to Safely Claim your Product is Made in the USA
  • The Toxic Risks of Non-toxic Product Claims
  • Your Guide to Sustainability Labeling and Avoiding the Risk of Greenwashing

Recent Posts

  • Avoiding the Risks of PFAS Free Claims
  • The ABCs of EPR Packaging Laws
  • Red, White and RISK: How to Safely Claim your Product is Made in the USA
  • The Toxic Risks of Non-toxic Product Claims
  • Your Guide to Sustainability Labeling and Avoiding the Risk of Greenwashing

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